2008年11月28日金曜日
November 28th 2008
2008年11月14日金曜日
November 14th, 2008
1. All media messages are constructed. 『すべての情報は作られている。』
Who created this message? 『誰がこの情報を作ったか?』
2. Media messages are constructed using creative language with its own rules. 『情報は自分自身のルールと創造的な言語を使って作られている。』
What creative techniques are used to attract my attention? 『私の注意を引くためにどんな創造的な技術を使っているのか?』
3. Different people experience the same media message differently. 『同じ情報でも人によって受け方が違う。』
How might different people understand this message differently from me? 『人によって解釈が私と異なるかもしれない。』
4. Media have embedded values and points of view. 『情報は価値と立場が含まれている。』
What lifestyles, values, and points of view are represented in, or omitted from, this message? 『この情報からどんな生き方、価値、立場が表されている、または省略されているか?』
5. Most media messages are constructed to gain profit and/or power. 『ほとんど多くの情報は利益と能力、または利益か能力を得るために作られている。』
Why is this message being sent? 『なぜこの情報は送られているのか?』
I chose this Mainichi article about ”Only 30 percent of backseat passengers belting up on regular roads”
1. All media messages are constructed. Who created this message?
The Mainichi Daily newspaper. It is created by Hiromi Nagano.
2. Media messages are constructed using creative language with its own rules. What creative techniques are used to attract my attention?
headline, number, bold type
3. Different people experience the same media message differently. How might different people understand this message differently from me?
Some people might know importance of wearing seatbelt, but people unbelted.
4. Media have embedded values and points of view. What lifestyles, values, and points of view are represented in, or omitted from, this message?
The point of view oppose the law.
5. Most media messages are constructed to gain profit and/or power. Why is this message being sent?
To awareness of seatbelt usage.
To reduce car accident fatalities.
To control the population.